CUT OUT THE MIDDLE MAN AND THEIR MARK UPS, BUY FACTORY DIRECT!
WE'RE A LITTLE COMPANY WITH A LOT OF HISTORY
Square Deal Mattress Factory is California’s only 100+ year old, family run mattress factory. We make our own mattresses the traditional way with human hands and the highest quality craftmanship. Our legacy and traditions have been handed down for generations; combining the highest quality with the best possible prices, that is how Ennis came up with our name Square Deal.
Ennis Rife founded this company in 1920 to support his family. Four generations later, his grandson and great-granddaughters carry on his philosophy of creating for his community better sleep for better health.
Here at Square Deal, we are grateful to our community for the many years of local support. This local connection allows us to have a direct, personal relationship with the customers who enjoy our products every day.
It’s the personal touch for a very personal product.
HOME OF THE TWO SIDED MATTRESS!
In the year 2000, the Simmons brand invented the one sided mattress gimmick telling consumers that you do not need to flip this new mattress and stressed the annoyance of having to flip a mattress. The big box brands saw a opportunity to increase their sales. They didn’t invent a non flippable mattress spring, they just chose to not pad the other side, in turn the mattress will break down faster increasing their mattress sales. We saw through these gimmicks and wanted to to right by our customers.
A Square Deal Mattress is designed to last twice as long as the non-flippable bed because its twice the bed!
Why is a flippable mattress better? Besides getting more for your dollar and creating less unnecessary waste. Being able to flip and rotate your mattress helps the mattress settle evenly and last even longer. While the other sided is not being slept on gravity and air flow help the paddings rest while being pressed up against a flat surface reliving it from your body contours.
If you really don’t like the idea of flipping your bed, we can easily not pad the other side like our competition, though we do not prefer that and it would decrease your warranty.
We would prefer to make you a quality, long lasting, two-sided mattress and have our crew flip if for you. Call us at (530)342-2510 to inquire about our Flipping service or email us at info@squaredealmattress.com
Click HERE for our two-sided mattresses.
PRODUCTS & SERVICES
Life’s too busy for a bad night’s sleep
A solid night’s sleep starts with a high-quality mattress. We invite you to come experience our master craftsmanship, dual sided flippable mattresses, factory-direct pricing, and our lifetime comfort guarantee
Choose the right one for you
Proper bed support is essential for the longevity of your mattress, providing perfect weight distribution and surface-area support and breathability. From box-springs to adjustable we offer a wide variety of base options.
Breathe new life into your worn furniture
We help you re-imagine that lumpy sofa or frayed chair and turn it into a custom piece you’ll love for years. Make an appointment and let us show you what we can do!
Quality to the core
Since 1920, Square Deal has been making mattresses in Chico using USA materials from the inside out. We are known for our quality, two-sided durability and fair pricing. Each mattress is handcrafted to provide you with the ultimate sleeping experience.
Designed by you, built to last by us
Why settle for average boxstore furniture when you can have quality, custom built furniture for just a bit more? Your style, your way. From the frame to the cushions, the choice is yours.
Quality bedding down to the last stitch
We offer a full collection of quality sheet sets and mattress protectors to complete your ultimate sleep experience. We offer in-stock and custom order options to fit your personal style.
Custom cut foam to any size and shape
Furniture padding, bed toppers, medical and car wedges, we offer more foam products with choices of foam qualities and firmness than anyone in the North State. Latex Rubber, Memory foams, and all grades of poly and comfort foams.
Custom made presentation bags
Our Miller, Mabrey, & Lash division delivers a variety of urn presentation bag options including water-soluble bags with tape closures. We have seven different colors in seven different sizes with custom embroidery available too.
Testimonials
We wanted to see what a mattress Factory could do for us. We wanted to go back to a double sided mattress. After a brief tour of the factory and some reasonable negotiations we ended up not only purchasing a king for our Master bedroom but also a queen for a guest room.
Wonderful staff and customer service. Providing much more than mattresses; custom furniture re-upholstering and supplies for DIY. Check them out for your next interior design project…
I love this place. The mattresses and good quality, and last a long time. They have excellent costumer service, and the after sale followup is outstanding.
Blogs
A good night’s sleep starts with a healthy mind and body. Over the last four months, we’ve talked to wellness experts from all across Butte County to get their input…
Having a ruff week? Need a little pick-me-up about meow? Your best bet might be to get a pet! Studies show time spent with dogs, cats, rabbits, hamsters — even…
Here’s a thought: your exercise should be tailored to the life you live–or better yet, want to live. Nate Carlascio, owner of Basis Health & Performance, approaches fitness in an…
Words to live by, according to Diana Coggan, Health and Beauty Buyer at New Earth Market and our fourth interview in the Year of Good Sleep Wellness Series! As a…
Nearly a year into the pandemic, health continues to be top of mind. At Square Deal, we’re more committed than ever to boost our overall wellness and get better rest.…
Next up in our Year of Good Sleep wellness series: art for better sleep! Research shows time and time again art can play an influential role in reducing stress and…
